Ben Lang

THE BRIEF

Design a booking interface for trips to Mars. Assume a future where this might be no less ambitious than aviation was in the 60s. Assume keyboard and mouse for desktop, and mobile touch-screen platforms of interaction. Created for Interface Design unit of study assignment, part of the Master of Interaction Design and Electronic Arts course, University of Sydney, 2017

TEAM MEMBERS

Ben Lang – Android
Chelsea Owensby – Desktop

We closely collaborated throughout the design process for optimal design and consistency.

APPROACH – DESIGN DIRECTION

Space theme with stunning Mars surface photography, to build excitement in anticipation of the enormous journey they are about to undertake! Be consistent with Android standards.

COMPETITOR ANALYSIS & USER RESEARCH

Conducted on present day flight booking systems and customers. Sourced from internet blogs and reviews, and interviews with travellers. Users liked flexibility to change their decisions, ease of automatically finding the best or cheapest option, convenience of aggregator sites to compare options, consistency between app and desktop features.

USERS – PERSONAS – STORYBOARD

Thorough assessment of needs for different user groups, from preparation, to journey, and to arrival. Card sorting exercises undertaken for optimal information architecture.

TESTING

Think aloud protocol, and interviews were conducted at every important milestone of the design process: paper prototypes, wireframes, and several high-fidelity clickable prototypes.

KEY FINDINGS & SUBSEQUENT CHANGES

Prioritise ease of use – use appropriate text sizes and contrast, and use minimal text. Strategically hide details of lower relevance for the current screen, while still allowing navigation. Meet user expectations of a more linear booking process with feedforward.

SOFTWARE USED

Sketch
Balsamiq
Photoshop
Illustrator
InVision